Chief Financial Officer
Geoff is a Chartered Management Accountant with over twenty years’ experience across retail, media, consumer goods and corporate finance sectors. His experience spans a broad range of accountabilities including commercial finance, financial control, strategic and business planning, mergers and acquisitions, business intelligence and data strategy, information technology, tax, risk management and company secretarial. Prior to joining Swift, Geoff was CFO at George and Matilda Eyecare, a fast growing, independent optical retailer with over 75 locations across Australia. Previously, Geoff was Director of Commercial Finance at oOh!media where amongst other responsibilities he led the commercial workstreams to support the IPO of the Company in 2014. Geoff’s career began in his home country of Canada and has now included extended periods work in the United Kingdom, South Africa and Australia.